Palin's gotten flack for going against advice to avoid mention of the wardrobe issue, however, from a best practices communications perspective she absolutely did the right thing. The idea is that you'll recover from a PR mistake far more quickly if you acknowledge the issue and state how you fixed it, rather than ignore what people are saying. So when Palin recently announced that she was wearing clothes from her own closet and an inexpensive wedding band, she hit the nail on the head! Good for her. I wish more of this happened in business and politics.
I'll add that I am a Democrat and couldn't ever imagine voting for her on any ticket. Nevertheless, she illustrates a key communications principle that many people have a hard time accepting.
Subscribe to:
Post Comments (Atom)
1 comment:
Commenting on my own post to add that I do think Palin is acting in a frightfully self-serving manner and taking advantage of the campaign's visibility to set the tone for her political future. I can't imagine her as prez - please don't let that happen!
Post a Comment